2011 Year of Forests

WWF Global Forest & Trade Network films

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Joe Yaggi | February 13 2011 | 2 comments

Mist envelopes a rainforest tree, recalling the lungs of the earth

Jungle Run has just been chosen to support WWF’s Global Forest & Trade Network (GFTN) with the production of a nine-month webcast series. The GFTN promotes legal and sustainable forestĀ  practices with market-based incentives, including certification.

Jungle Run’s relationship with WWF and GFTN began back in 2003. We traveled three days deep into the “Heart of Borneo” to document WWF and The Nature Conservancy (TNC) joining forces with timber giant Sumalindo Lestari Jaya. A ground-breaking project tracking wood from stump to shelf helped the company achieve FSC (Forest Stewardship Council) certification and revealed to this crew some of the healthiest forest we’ve seen anywhere in Borneo – including the national parks! Indeed, there’s a lot to be said for forest management with vested long-term interests.

In 2006 we returned to Borneo to work on TIMBER FUTURES. This film, produced by Television Trust for the Environment and broadcast on BBC World’s Earth Report, asked the question, “Can the market save Indonesia’s forests?”

Cut to 2011, the UN’s International Year of Forests, and the jury’s still out. Embarking on our latest forest film series in Indonesia, we find destructive logging and wholesale forest conversion still very much the norm. But thanks to organizations like WWF, the push towards sustainable forest management remains strong. Coming years bring special hope in the run-up to the 2012 climate talks. That’s when the global community can deem trees worth more alive than dead. Here at Jungle Run, we hope that Indonesia’s vast stores of forest carbon will be valued in the fight against global warming, while conserving precious habitats and sustainable resources for humans and animals alike.

Indonesia forest photo by Djuna Ivereigh


  • ida says:

    Dear Mr. Joe Yaggi..I am Ida from Sidoarjo..I met you in Pro Fauna Conference 2 weeks ago. You taught me more the meant of life by lowing our nature. I was impressed when you showed us GREEN film..through that film I learn many things. That’s why, would you give me the way how to download the film..it’s amazing film ever..thank you very much Mr. Joe Yaggi..

  • Ken Poterala says:

    hi Joe. you look great. awesome job bringing nature and all it’s beauty to the world. I’m glad you are enjoying life and your work. Take care. Ken

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